INNOVATORS WORTH BACKING

The world is shifting at a dramatic pace, requiring a radical rethink on how we utilise our current resources.

A shift in current business models, production practices and consumer cycles. A shift in who we fund.

We identify and back the next wave of innovators, providing them with what they need to deliver.

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We work with investors, family offices and accelerators to identify innovative people and impactful solutions.

We profile founders and their teams to determine if they have the capabilities, dynamics and tenacity to succeed.

We identify what founders need to scale, and connect them with the best-fit investors, talent and partners to deliver.

Our network of mentors and specialists provides access to sectorial, geographic and operational expertise.

We nurture the people behind the product or service, and provide them with what they need to succeed.

Our clients trust our ability to spot potential. Our process helps them mitigate risk and unlock value.

The world is shifting at a dramatic pace, requiring a radical rethink on how we utilise our current resources.

A shift in current business models, production practices and consumer cycles. A shift in who we fund.

We identify and back the next wave of innovators, providing them with what they need to deliver.

U

We work with investors, family offices and accelerators to identify innovative people and impactful solutions.

We profile founders and their teams to determine if they have the capabilities, dynamics and tenacity to succeed.

We identify what founders need to scale, and connect them with the best-fit investors, talent and partners to deliver.

Through our network of mentors and specialists, we provide access to sectorial, geographic and operational expertise.

We nurture the people behind the product/service, and provide them with what they need to succeed.

Our clients trust our ability to spot potential. Our process helps them mitigate risk and unlock value.

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We search for and support innovators building business models where profit, environment, society and sound leadership go hand in hand.

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We curate and connect the right circle of people to go from innovation to impact.
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We build sustainable partnerships by pairing the right combination of investors, innovators, mentors and markets.
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Beyond ideas and balance sheets, we align the mindset and motivation of the founders, teams and stakeholders we connect.
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Through our network of mentors and specialists, we provide access to sectorial, geographic and operational expertise.
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Our clients trust our ability to spot potential. We do our best to unlock value.Together we share and fulfill a purpose – creating profit and positive impact.

 

CONNECTING VALUES & VALUE CREATION

AMANI means aspirations in Arabic, harmony in Swahili and the way in Sanskrit.

Multi-cultural in nature and global in outlook, AMANI CIRCLE fuels impactful businesses.

Human and financial capital is the fuel, trust is the currency.

CONNECTING VALUES & VALUE CREATION

AMANI means aspirations in Arabic, harmony in Swahili and the way in Sanskrit.

Multi-cultural in nature and global in outlook, AMANI CIRCLE fuels impactful businesses.

Human and financial capital is the fuel, trust is the currency.

The Founder

Known for her ability to connect the dots between people and ideas, Deborah Webster is the strategist behind AMANI CIRCLE and the creator of the AMANI™ protocol.  With a background in psychology, Deborah has a strong track record in global talent searches, advising NextGens on succession and mentoring startups. Her forte is envisioning the potential of ideas, the people behind them and creating the circumstances for their success.

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